Struggling to get more likes, comments, and shares on your social media?

For many small business owners, standing out online can feel overwhelming. The good news is that with the right mix of strategies and creative content, you can boost engagement and build stronger connections with your audience.

In this post, we’ve put together a list of 79 engaging social media questions tailored for October. These prompts tap into seasonal themes like Halloween, Breast Cancer Awareness Month, National Book Month, and the cozy fall season. They’re designed to spark conversations, encourage interaction, and help you connect on a more personal level with your followers.

Even better, this question list makes planning easier by giving you ready-to-go content ideas to keep your October calendar full and your social media feed fresh, fun, and engaging.

Here are your 79 October Questions for Social Media. I’ll divide them into seasonal and awareness categories so you can use them directly in posts, stories, reels, or graphics.

🍂 79 Social Media Questions for October

🎃 Fall Season Questions

• What’s your favorite thing about October?
• Do you prefer apple cider or hot chocolate?
• What’s the best part of fall for you?
• Which fall scent do you love most?
• Pumpkin spice: yay or nay?
• Do you like warm or chilly fall days better?
• Which fall activity is your go-to tradition?
• What’s your favorite fall clothing item?
• Do you decorate for fall?
• Are you team sweaters or team hoodies?
• Do you jump in leaf piles or just admire them?
• Which fall color do you wear the most?
• Do you prefer sunrise or sunset in autumn?

🎃 Pumpkin-Related Questions

• Do you carve pumpkins every year?
• What’s your favorite pumpkin-flavored treat?
• Pumpkin pie or apple pie?
• Have you ever made homemade pumpkin bread?
• Do you roast pumpkin seeds after carving?
• Do you buy real or fake pumpkins for décor?
• How many pumpkins are too many pumpkins?
• What’s your favorite pumpkin patch memory?
• Do you drink pumpkin spice lattes?
• Pumpkin cheesecake or pumpkin muffins?
• Do you decorate your porch with pumpkins?
• Have you tried a savory pumpkin dish?

👻 Halloween Questions

• What’s your go-to Halloween candy?
• Do you dress up for Halloween?
• Do you like scary movies or funny Halloween movies?
• What’s your all-time favorite Halloween costume?
• Do you hand out candy or take kids trick-or-treating?
• What’s your favorite Halloween memory?
• Do you decorate with spooky or cute Halloween décor?
• What’s scarier: ghosts or clowns?
• Do you believe in haunted houses?
• Have you ever been to a corn maze at night?
• Do you like horror podcasts or books?
• What’s the best Halloween party theme you’ve seen?
• Do you like real haunted attractions or virtual ones?
• Do you watch “It’s the Great Pumpkin, Charlie Brown”?
• Do you buy candy early or last-minute?
• Are you team “scary” or team “fun” for costumes?

🎗️ Breast Cancer Awareness Month Questions

• Do you wear pink in October to show support?
• Who inspires you with their strength?
• Do you participate in awareness walks or events?
• What’s the best way to support a survivor?
• How do you practice self-care for your health?
• Do you know your health check-up schedule?
• Who would you dedicate a pink ribbon to?
• How do you encourage loved ones to get screenings?
• Do you donate or volunteer for awareness causes?
• How do you spread positivity during awareness month?

📚 National Book Month Questions

• What’s the best book you’ve read this year?
• Do you prefer physical books, eBooks, or audiobooks?
• Who’s your favorite author?
• Do you re-read books or only read them once?
• What book changed your perspective on life?
• Do you highlight/underline in your books?
• Do you like fiction or nonfiction more?
• What’s the first book you remember loving?
• Do you have a fall reading list?
• Coffee shop reading or cozy couch reading?
• What book would you recommend to everyone?

🗓️ Bonus October Awareness & Fun Questions

• Did you know October is Emotional Wellness Month? How do you recharge?
• World Smile Day is in October—what makes you smile the most?
• Do you celebrate National Taco Day? 🌮
• Did you know October 5th is World Teachers’ Day? Who was your favorite teacher?
• October is Adopt a Shelter Dog Month—do you have a rescue pet?
• October 10th is World Mental Health Day—what’s your go-to stress relief?
• October 14th is Dessert Day—what’s your guilty pleasure?
• On Sweetest Day (Oct 18th), how do you show someone you care?
• October 20th is International Chefs Day—who cooks best in your family?
• Did you know October 25th is World Pasta Day? 🍝 What’s your favorite pasta?
• On National Cat Day (Oct 29th), are you team cats or dogs?
• What’s your favorite October holiday besides Halloween?
• What’s the best fall meal you’ve eaten?
• What’s your favorite October memory?
• Do you like fall road trips or staying cozy at home?
• Do you prefer fall fairs or football games?
• What’s the first thing you think of when you hear “October”?

Social Media Tips for Crafting Engaging Content

For small business owners, creating content that truly connects with your audience is the key to building stronger relationships and growing your online presence.

The following strategies will help you design posts that spark conversations, encourage interaction, and keep your feed fresh and relevant all season long.

Ask Questions to Spark Conversations

Interactive posts such as polls and question prompts are among the simplest ways to boost engagement. A well-placed question can invite followers to share their thoughts, creating authentic conversations that grow your reach.

Spotlight Seasonal Holidays and Events

Leverage themed days to make your content timely. October offers plenty of opportunities—think International Day of the Girl, National Dessert Day, World Teachers’ Day, and, of course, Halloween.

Sharing posts that tie into these observances can boost visibility and make your brand part of a larger conversation.

👉 Check out our full list of October holidays and special days for easy inspiration.

Use Hashtags Strategically

Relevant hashtags help expand your reach beyond your current audience. Incorporate both seasonal and niche tags such as #BreastCancerAwareness, #NationalBookMonth, or #Halloween.

Pair hashtags with keyword-focused captions for maximum discoverability.
👉 Need ideas? Explore our October Hashtag Guide created by social media pros.

Diversify Content Formats

Keep your audience interested by mixing it up—combine photos, reels, stories, and short videos. Not only does this variety make your feed visually dynamic, but it also helps you align with current trends and platform algorithms.

Share Tips and Advice

Providing valuable content—like seasonal self-care ideas or small business growth hacks—positions your page as a go-to resource. This builds trust and keeps people coming back for more.

Celebrate Milestones

Highlight your wins, customer success stories, or business anniversaries. Sharing achievements humanizes your brand and invites your community to celebrate alongside you.

Track What Works (and Adjust)

Social media isn’t “set it and forget it.” Regularly review your analytics, see which content gets the most engagement, and refine your strategy to amplify what works.

Add a Personal Touch with Stories + Visuals

Nothing connects more than authenticity. Share behind-the-scenes snapshots, fall traditions, or even your favorite pumpkin patch photo 🎃. Relatable stories paired with strong visuals help your content stand out and feel genuine.

Plan Ahead with a Content Calendar

Consistency matters. Using a content calendar ensures your posts go out regularly and gives you space to prepare around key dates like World Mental Health Day, International Coffee Day, and National Pumpkin Day.

Leveraging Tools to Create Content Faster

Content creation can be time-intensive, but the right resources can simplify the process:

• Canva makes it easy to design professional graphics with customizable templates, fonts, and layouts. Whether you’re posting about Halloween or Breast Cancer Awareness Month, you can build stunning visuals in minutes.

• Viral Content Cash Club provides done-for-you posts, AI-generated captions, questions, and trending hashtags. Each question comes paired with an image and caption so you can post instantly.

• 💡 Even better: Canva is now fully integrated into your Viral Content Cash dashboard, meaning you can design and publish without extra uploads.

Together, these tools save time and keep your content looking sharp and on-brand.

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Conclusion

By weaving these tips and seasonal questions into your October social media calendar, you’ll create content that feels relevant, engaging, and authentic.

Consistent interaction signals value to the algorithms, helping your posts reach more people while strengthening relationships with your audience.

With thoughtful planning and the right resources, you’ll not only keep your feed fresh but also grow your online presence, attract new customers, and hit your social media goals.

🍂 Happy October, and happy posting!